The source of our inspiration
South America is a continent with diverse terrain. Also all climatic zones occur there (starting from the equatorial climate in the north of the continent, through tropical, subtropical, moderate to subpolar in the south). Because of its diversity and inaccessibility to humans, it is one of the most biodiverse continents on Earth.
South America is a continent, where the beauty begins. Here an old-age tradition and a plants with health power meet modern cosmetology. The ancient Incas have already used the cosmetic properties of herbs, fruit extracts, seed and rhizomes. As an example, the little-known plant (tree) Wiñay-wayna (Guaiacum officinale), which in the Inca language (Quechua) means “the source of eternal youth”. In phytotherapy, it was discovered in the 1930s by Peruvian researcher Mariano Moscozo Castilla, who was led by the Indians of the Chipay tribe on a vinayay wayna. They told him that by using this plant he would be able to stay young for many years. In the days of the Inca empire, it was considered a sacred plant, like the vilcacora, and the use of the bark of this tree was reserved only to the Inca aristocracy.
Fascinated by the richness and biodiversity of South American floras, we decided to create a brand of natural cosmetics for hair and body care using the beneficial properties of plants from this region.
INTERESTING FACTS
South America is home to:
- the world’s highest uninterrupted waterfall, Angel Falls in Venezuela
- the largest river by volume, the Amazon River
- the longest mountain range, the Andes (whose highest mountain is Aconcagua at 6,962 m or 22,841 ft)
- the longest mountain range, the Andes (whose highest mountain is Aconcagua at 6,962 m or 22,841 ft)
- the largest rainforest, the Amazon Rainforest
- the highest commercially navigable lake in the world, Lake Titicaca
- the highest capital city, La Paz, Bolivia
- excluding research stations in Antarctica, the world’s southernmost permanently inhabited community, Puerto Toro, Chile